Fuel Wise Mobile App
In early 2021, I spearheaded the redesign of the Fuel Wise mobile app, which serves as a crucial tool for professional drivers in managing their paperwork, pickups, and deliveries. With a deep commitment to understanding the daily needs of our app users, I diligently researched the pain points associated with the previous UX and utilized that data to enhance the architecture of the new interface. My deliverables encompassed a comprehensive prototype featuring over 50 mobile app screens, a meticulously crafted UI kit with design and development annotations, and a fully functional, editable design system.
“Leah has the incredibly valuable trait of ‘perspective’. Her ability to see designs and user experiences from alternate business angles and guest views, helps drive the best possible products & visual designs possible. Her art work is high quality, she is a hard worker and has been wonderful to work with.”
- Tyler Tanaka, Vice President: Digital & Loyalty
Visual Design
The majority of the Fuel Wise customers are using a screen size comparable to the iPhone 8. Because of this, my goal for the redesign was to make sure the small screen did not feel crowded with large amounts of ineligible text. I created hierarchy through my choices with spacing, depth, and type, which allow users to navigate the app with ease in any environment.
