In 2021, Pilot Flying J launched their in-app sweepstakes as an interactive way to get customers to spend more money inside their convenience stores and to obtain more branded partnerships. I was given the opportunity to lead the design of this project and within a few months the team was able to launch their first sweepstakes. Since the launch of this feature Pilot Flying J has run 12 different sweepstakes and has received brand sponsors such as Red Bull, Monster, and Wonderful Pistachios.